Scarpello
Scarpello
PROJECT TITLE:
Scarpello Re-Brand
CLIENT:
Scarpello & Allies Studio (Northern Ireland, Restaurant/Graphic Design Organisation)
Role:
Creative Producer, Photographer, Editor
BRIEF:
Hired to document a day in the life of the pizza restaurant, acting as “A Fly on the Wall” throughout the day, documenting the process of prepping, cooking & service.
what i did:
Developed the creative concept and visual direction, building mood boards around documentation, restaurants and the brand’s existing aesthetic.
Planned and managed the shoot around the restaurant, coordinating shot lists, and capturing candid imagery of the process.
Led all post-production: selection, colour grading, and final edit in Photoshop and Lightroom.
Delivered a full asset package for Instagram grid, stories, and campaign pages within 48 hours.
RESULT:
Images are being utilised for the on-going restaurant re-brand
TECHNICAL:
Canon EOS 200D, 18–55mm. Natural lighting + Godox V1 flash.